Sunday, January 5, 2020
Diversity - 1255 Words
What Does Diversity Mean to You, and What Does a Diverse Insurance Industry Look Like? By Amanda M. White, CPCU, API As I was preparing to start thinking about the topic of diversity, I did what most of us do these days. I did an internet search on the term. The search results were overwhelming and easily set a picture of what diversity is, without even having to click on a single link. But, while the search results may provide a definition of diversity, those results do not reflect the importance of diversity in the insurance industry and the role of insurance professionals in its development. Diversity is so much more than just the surface qualities of race or gender. It encompasses all qualities that make us unique, as an individual orâ⬠¦show more contentâ⬠¦A diverse insurance industry looks like innovation. Without diversity, there is no innovation. Without innovation, there are no new products and services for consumers. The varied backgrounds and viewpoints that work together can come up with unique ideas, each from a different perspective. I have been a part of many project meetings where a new product or process was positively redesigned from the original idea just based on comments and experiences shared among the team members. It really makes you think about what the end result would have been without that consolidation of ideas. The industry today has already grasped this concept and is running away with it. This is evidenced by a highly competitive environment across all lines of business. A diverse insurance industry looks like marketing. Insurance companies must market to diverse populations, so they must take into account the different characteristics of individuals, cities, or other specific groups, in order to be successful. For example, if you are trying to focus market share CPCU Society 2 2009 Diversity Essay Contest on automobile insurance for young drivers in San Antonio, Texas, then you should consider the Latino heritage and lifestyle trends in your marketing materials, while using internet social networking sites as key advertising locations. And of course, the product orShow MoreRelatedDiversity And Diversity For A Company873 Words à |à 4 PagesDiversity is a key contributor in todayââ¬â¢s workforce. Many factors effect diversity and there are guidelines a company can follow to ensure it is diverse. Diversity and inclusion can be tools to create a competitive advantage for a company and can help solve issues by looking at problems from different perspectives. It also contributes to the employees by allowing for work with many types of people. According to Phillips and Gully (2014) ââ¬Å"Diversity awareness enables you to hire, retain and motivateRead MoreDemographic Diversity And Cultural Diversity1700 Words à |à 7 PagesDEMOGRAPHIC AND CULTURAL DIVERSITY GOPI KRISHNA CHALLA RIVIER UNIVERSITY Demographic and Cultural Diversity ABSTRACT The research is concerning Organizational Behavior which includes unusual types of Organizations with dissimilar types of public behaviors. Among that Demographic Diversity and Cultural Diversity of an Organization is extremely significant to turn into a triumphant organization or company in the marketplace Especially the Demographic and Cultural Diversity show the in good physicalRead MoreEssay on Diversity in the Workplace1258 Words à |à 6 Pages Diversity in the workplace is a subject that has gained increased attention in the workplace over the past few years. After all, the impact of affirmative action and equal employment opportunity programs on the nations work force is undeniable. 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